You don't need to wait until Black Friday to find sales; in fact, if you've been anywhere or online or on the high street, you've probably been tripping over adverts for different sales and promotions. Nowhere is that more clear than Amazon, which began its Black Friday deals on Thursday, November 21, and they include a huge range of gadgets... including Fire TV Sticks.
I'd tell you that Fire TV Sticks are dongles which you plug into your TV to make it a Smart TV, but you probably already know that. You're probably already here because you know you want to buy one of these devices in the sale (don't know which? I've got a guide on the best Fire TV Stick you should buy here)
The Amazon Black Friday sale has brought the price of Fire TV Sticks (and other streaming devices from the company) down to a really low price, but not all deals are equal (and there aren't any Prime Video Black Friday deals yet!). To to help you find which discount is best, I've ranked them all.
This isn't a simple list of which is discounted most — I've combined factors like size of reduction, new price, rarity of discount and my own judgements on the device, in order to give you a more bespoke list. Oh, and the list is the same in the US and UK (with one major exception) so you can see both here.
Most of these deals end on Monday, December 2 or earlier
Ranking the Fire TV Stick deals
1. Amazon Fire TV Stick 4K
The biggest percentage discount of any Amazon streaming stick in both the US and UK is the Amazon Fire TV Stick 4K, which is 56% and 42% off respectively, but that's not the only reason why this is the best deal of the bunch.
With 4K TVs becoming more and more commonplace, this is arguably the streaming stick that most people should consider buying. It's the most affordable from the company that supports 4K video streaming, with this deal making it cheaper than any of the sticks normally are.
The Fire TV Stick 4K is the most popular Amazon streaming dongle, judging by the number of reviews on Amazon's website, and so it's normally the option we recommend most anyway. This discount just makes it an even more urgent buy.
2. Amazon Fire TV Stick HD
The Fire TV Stick HD doesn't have the biggest percentage price cut of all the devices (49% in the US, 30% in the UK), nor is it the cheapest (in the UK, at least). But it has something the other sticks don't: recency.
You see the Amazon Fire TV Stick HD only just came out, and so we weren't necessarily expecting a deal on the device. The fact we do boosts the HD up to second spot on this list.
The Amazon Fire TV Stick HD is the only option on this list which doesn't support 4K streaming, as its video output goes up to 1080p. This makes it great for people who don't have a 4K TV, and it's also Amazon's current 'budget' option, although in the sales it's also selling its outgoing Lite option.
If you simply want the cheapest Fire TV Stick available, this deal is made for you.
3. Amazon Fire TV Stick 4K Max
Next up, with a 45% saving in the US and a 36% saving in the UK, we've got the Amazon Fire TV Stick Max.
This streaming stick is a version of the Fire TV Stick 4K but with some extra boosts. It has more storage space for apps, a more advanced remote with more options, and an ambient experience for when your TV isn't actively in use.
Due to its higher price, the Fire TV Stick 4K isn't for everyone, and it's best suited for people who have other Alexa devices and let their TV be the center point of their home.
Saying that, the extra storage space is really useful for people who own loads of streaming services, so if that's you it may be a worthy buy.
Otherwise, it's at the third point on this list purely because its features aren't strictly necessary.
4. Amazon Fire TV Cube
The Amazon Fire TV Cube often comes up last in lists like this. That's not because it's a bad streaming stick, but because it's such a feature-packed and expensive one that it's too much for most people.
Even with this reduction, of 29% in the US and 21% in the UK, there's no getting around the fact that the Cube is expensive.
The device justifies itself because it's not just a streaming stick but an Alexa home device rolled into one, turning your TV into an Echo Show-style device (that's the home hub that connects all your Alexa smart home gadgets).
So if you have a home full of Alexa devices and want one hub to control them all with, it's a great option for you, especially if you also need a powerful 4K video streaming device. But if not, then look at the cheaper options.
Honorable mention: Amazon Fire TV Stick Lite
- US: no deal | UK:
was £34.99now £21.99
This device is only getting an honorable mention since there's no Black Friday deal on it in the US; otherwise, I was considering putting it at #2!
The Fire TV Stick Lite used to be Amazon's cheapest streaming stick, until it was discontinued several months ago. It has most of the same features as the Stick HD but with a few missing, and it'll work just as great as Amazon's other streaming sticks.
At just £22 in the UK, this is the cheapest Fire TV Stick available in the sales.
Other Amazon Fire TV Black Friday deals
Already got a Fire TV Stick? There are two more deals that I think you should consider:
Improve your audio: Amazon Fire TV Soundbar
A soundbar is an external speaker for your TV that gives you greatly improved sound, and the Amazon Fire TV Soundbar is one that's fairly affordable and makes your movies sound better.
It may be fiddly to set up but it's a low-cost way of giving yourself more immersive sound, so it could be a good way to put off buying a whole new TV for a few more years.
The discount (25% in the US, 17% in the UK) isn't huge but it's a much better deal than buying a whole new TV. Plus, not all soundbars have similar Black Friday deals.
The Amazon Fire TV Soundbar was released a year ago and a Plus version was unveiled several weeks ago, but it's not on offer.
Back-up remote: Alexa Voice Remote Pro
The various Fire TV Sticks come with different remotes, but the best one is the Alexa Voice Remote Pro. This gives you voice control over your streaming, but also ways to control your TV itself, making it an all-in one remote.
If you're wanting to upgrade your TV stick remote or have misplaced your current one, this deal could be a handy way to save money. It's 29% off in the US and 34% off in the UK.
More Black Friday options:
- Netflix Black Friday deals
- Apple TV Plus Black Friday deals
- Disney Plus Black Friday deals
- Paramount Plus Black Friday deals
- Prime Video & Channels Black Friday deals
- Max Black Friday deals
- Peacock Black Friday deals
- Hulu Black Friday deals
- ESPN Plus Black Friday deals
- Sling TV Black Friday deals
- Fubo Black Friday deals
- DAZN Black Friday deals
